Terry Ryder, Ryder Property Research
Brand Design, Consulting, Property
Elephant Creative Design worked with Terry to re-launch his suite of brands in 2017 to become the leading authority in residential property research and analysis in Australia. His brands are
Ryder Property Research, Hotspotting and Property U
The research phase identified Terry’s core Brand Values and Brand Personality, which was integral to developing his suite of brands as a strong family with cohesive brand strategy. The designs reflect a strong suite of brands, with a strong, clean and bold shape at the heart of each icon. Colour coding the different entities ensured each brand has a strong identity, but remained as part of the Ryder Property Group family.
Brand Architecture. Identifying his growth formula was important to allow his businesses to work side by side and independently to their relevant audiences.
Ryder Property Research continues to develop their suite of brands and businesses, delivering their research with consistency, authenticity and integrity.